*June 22nd, 2009. All 40 winners are unaffiliated with theKbuzz. For a list of our Top 20 client pages, please click here.
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Page
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Category
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URL
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What We Love
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Fan Count as of 6/21
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1.H&M
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Retailer
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http://Facebook.com/HM
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1.1 million fans, yet still extremely interactive and responsive.
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1,143,487
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2.Dunkin' Donuts
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Restaurant
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http://Facebook.com/DunkinDonuts
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Awesome use of promos, and Facebook events.
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826,965
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3. Aflac Duck
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Insurance
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http://Facebook.com/AflacDuck
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Simple but brilliant use of buzzworthy mascot in character.
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109,954
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4. Barack Obama
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Politician
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http://Facebook.com/BarackObama
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Interactive, constantly updated-page, and helped win Presidential election.
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6,402,332
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5. Careerbuilder.com
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Professional services
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http://Facebook.com/Careerbuilder
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1st to create exclusive content only available after "becoming a fan"
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50,884
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6. Pizza Hut
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Restaurant
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http://Facebook.com/PizzaHut
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Fans can order pizza to be delivered without ever leaving Facebook!
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963,485
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7. Zippy's
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Restaurant
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http://Facebook.com/Zippys
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Fan call-to-action, great conversation, responsiveness.
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6078
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8. Michigan State U
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School
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http://Facebook.com/spartans.msu
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Great use of "Extended info" app, daily updates
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27,295
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9. Grey's Anatomy
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TV Show
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http://Facebook.com/GreysAnatomy
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Exclusive Facebook video content, great responsiveness.
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1,748,470
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10. Watchmen
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Movie
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http://Facebook.com/Watchmen
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"Status Updater" application, Exclusive content to become a fan
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240,442
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11. Mashable.com
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Website
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http://Facebook.com/Mashable
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Very consistent, engaging content, great call-to-action to become a fan.
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25,583
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12. Vitamin Water
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Beverage
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http://Facebook.com/vitaminwater
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Great integration of video, and spokesperson Favorite Pages.
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387,108
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13. Coca Cola
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Beverage
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http://Facebook.com/Coke
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Unique brand/fan-run Page featured unmatched FB creative
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3,468,943
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14. Red Mango
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Restaurant
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http://Facebook.com/RedMango
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Great creative content in stream on a daily basis.
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35,206
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15. Ocean City, MD
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Location
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http://Facebook.com/OceanCity
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Good use of Flickr, exclusive Facebook promotions.
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17,585
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16. Victoria's Secret
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Retailer
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http://Facebook.com/VictoriasSecret
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Unmatched use of graphics is no surprise.
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1,412,716
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17. Linkin Park
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Artist
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http://Facebook.com/LinkinPark
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Great use of iLike, My Stuff apps to build largest FB following in music.
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2,585,385
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18. Vin Diesel
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Actor
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http://Facebook.com/VinDiesel
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The actor is totally real and responsive, and fans have responded.
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4,888,405
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19. Zappos.com
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Online Retailer
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http://Facebook.com/Zappos
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The playfulness and responsiveness of this brand is unmatched.
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17,166
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20. Cheetos
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Packaged Goods
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http://Facebook.com/Cheetos
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Best profile pic, funny content into stream, unique apps.
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223,647
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21. CNN
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TV Network
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http://Facebook.com/CNN
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Great use of livechat and constant, interactive content.
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400,252
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22. US Weekly
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Magazine
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http://Facebook.com/USWeekly
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Unique sponsorship and good use of automated Involver apps.
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85,353
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23. Queens Museum of Art
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Museum
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http://tr.im/QueensMuseum
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Extended info, great boxes tab, and regular content updates.
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954
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24.Monopoly: the Documentary
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Movie
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http://Facebook.com/MonopolyGame
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Documentarian clearly using name but it's used perfectly here.
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231,457
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25. National Society of Collegiate Scholars
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Non-Profit
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http://Facebook.com/NSCS94
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Good use of discussion board, video, and wall interaction.
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15,931
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26. Sears
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Retailer
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http://Facebook.com/Sears
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Exclusive fan-only discounts, good use of boxes .
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24,612
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27. Lucky
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Clothing
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http://tr.im/LuckyBrand
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Fun stream content, photos, and good email integration.
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15,854
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28. PETA
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Non-Profit
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http://Facebook.com/OfficialPETA
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Creative content well-integrated; very responsive.
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235,563
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29. Royal Caribbean
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Travel
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http://Facebook.com/RoyalCaribbean
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Twitter, Flickr, Photos, RSS well-integrated.
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4,779
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30. Nick Swisher
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Athlete
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http://Facebook.com/NickSwisher
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A pro athlete who is real, funny, and responsive to fans.
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8,855
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31. SmartyPig
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Bank
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http://Facebook.com/SmartyPig
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Onlinebank is super-responsive, good Twitter integration.
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1,497
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32. Pat O'Brien's Bar
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Bar
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http://Facebook.com/PatOBriens
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Has fun with posts and responds to fan inquires.
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6,226
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33. NPR
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Radio
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http://Facebook.com/NPR
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RSS, Podcasts, Discussions more = Supreme interactivty
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422,298
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34. Burt's Bees
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Consumer Products
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http://Facebook.com/BurtsBees
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A lot of fun content and unique apps, great use of FB events.
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30,636
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35. North Dakota State Fair
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Government Events
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http://Facebook.com/NDStateFair
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Impressive responsiveness, very consistent content from state government
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4,714
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36. Texas A&M University
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School
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http://Facebook.com/TAMU
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Beautiful design and regular content updates.
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38,047
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37. FreeCreditReport.com
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Financial
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http://Facebook.com/FreeCreditReport
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Fan call-to-action, fun content, good cause-marketing integration.
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6,456
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38. San Francisco
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Government
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http://Facebook.com/SF
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Video integration, regular content make it a model for local government
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244,774
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39. Whole Foods
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Grocery
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http://Facebook.com/wholefoods
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Local store-integration truly ahead-of-its time.
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90,500
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40. Great Wolf Lodge
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Hotel
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http://Facebook.com/GreatWolfWaterPark
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Calendar video, promotion integration
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6,434
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