In 2008, theKbuzz created a Brand Ambassador Program for Verizon FiOS New York, recruiting 175 “Fans of FiOS”. They asked Fans to submit entries to win a FiOS Fan party, focused around an upcoming television event. Twenty parties across the
New York Region were hosted by FiOS fans-- where FoFs could show off their crystal clear television picture around a tv themed party of their choice
Due to the success of the program, Fans of FiOS was expanded to Massachusetts and Rhode Island, and 500 FoFs were recruited. 50 parties are taking place across the NorthEast. In addition, working with theKbuzz, Verizon FiOS has expanded its presence on social media, using Facebook as a customer service hub as well as for the Fans of FiOS program.
FiOS Party Fun!