Why Being A WOMMA Member Is Important...

As a WOMMA member, theKbuzz is committed to using and promoting word of mouth as an effective marketing tool, and to building a prosperous word of mouth industry based on best practices, measurable ROI, and ethical leadership.

"The heart of the WOMMA Ethics Code is the Honesty ROI: Honesty of Relationship, Opinion, and Identity. We fully support a marketing approach and that respects consumers' right to form -- and communicate -- their own honest opinions," said Dave Kerpen, Chief Buzz Officer of theKbuzz

"theKbuzz understands that the best way to establish long-term success in the emerging word of mouth world is by offering consumers the kind of honesty, respect, and service that turns satisfied customers into powerful advocates," said WOMMA Executive Director, Susan Tibbitts. "By partnering with WOMMA, they're acknowledging that their customers are talking and that they, in turn, are listening."

For more information on WOMMA, visit www.womma.org .